Your resource for luxury marketing and ethics
Welcome to the blog of my Agency LBDS, your reference point for everything related to community management in the luxury and ethics sectors.
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Expertise in luxury and ethics at your fingertips
Our commitment is to provide quality information that reflects our expertise in the industry. Discover the latest trends, tips, and strategies in luxury marketing and ethics through our blog articles.
Your success is my priority
My goal is to help you succeed in your digital marketing efforts for luxury and ethics.
To learn more about how I can assist you, please visit my services page.
My blog articles
Ethical luxury
Explore the strategies of French luxury brands in reconciling luxury and ethics while preserving their identity, adopting new relational approaches, and implementing brand-led sustainability.
Sustainable luxury trends
Boost your online presence with a social media audit: discover why it is essential for a successful digital strategy.
Ethical digital marketing in luxury
Ethical digital marketing in luxury: transparency, authenticity, and responsibility for sustainable growth.
Social media audit for luxury and ethical brands
Boost your online presence with a social media audit: discover why it is essential for a successful digital strategy.
UGC : An opportunity for brands
Discover how fashion and beauty brands are transforming their online presence through user-generated content, reinforcing authenticity and engagement while reducing content creation costs.
5 Reasons to create reels on Instagram
Find out why Instagram Reels are essential for fashion and beauty brands: reach more, be creative, captivate your audience!
Communication in the fashion industry
Explore key communication strategies in the fashion industry, such as advertising, content marketing, fashion events, and collaborations, to promote products and create a strong brand image. Also, find tips to stay up-to-date with the latest communication trends.
An essential tool: The editorial calendar
Learn why the editorial calendar is an essential tool for community managers, providing organization and consistency for an effective social media strategy.
4 Reasons to use Instagram stories
Discover the four reasons why Instagram stories have become an essential marketing tool for businesses looking to creatively and engagingly reach their audience.
Communication in the beauty and cosmetics sector
Digital communication has become a key element for beauty and cosmetics companies worldwide.
Why conduct a social media audit?
A social media audit is essential to optimize your online presence, effectively target your audience, and adapt your strategy to market trends.
Why hire a community manager?
Hire a freelance Community Manager to develop your online presence in fashion and beauty, with an effective digital strategy and high-quality content.