My Project with Bucolik
Project Context
When I took charge of Bucolik’s online presence, the brand was seeking to increase its visibility. The website’s SEO needed improvement to ensure better visibility.
Feed Instagram Bucolik – Before
Feed Instagram Bucolik – After
Strategy and Implementation
To meet Bucolik’s needs, we implemented various strategies:
- Establishing partnerships with Miss Côte d’Azur. This strategy helped us gain followers.
- Organizing contests in collaboration with Miss Côte d’Azur.
- Writing blog articles to optimize the website’s ranking.
- Visual Results
- Throughout this project, I created numerous visual contents, including blog articles and posts on Instagram, Facebook, LinkedIn, Pinterest, and Twitter to promote the brand.
My measurable results and key performance indicators (KPIs)
Presentation of the evolution of Bucolik brand’s feed from October 2021 to March 2022.
Evolution of performance indicators of the Bucolik brand from October 2021 to March 2022.
Visual Results
Throughout this project, I created numerous visual contents, including blog articles and posts on Instagram, Facebook, LinkedIn, Pinterest, and Twitter to promote the brand.
Final Reflection
This project allowed me to gain valuable experience in community management and blog writing. It also provided me with the opportunity to work on a partnership. Thanks to these efforts, Bucolik was able to increase brand awareness.
Brand Story
Bucolik Lingerie is a lingerie brand created by Sandrine Seiller, a passionate and determined woman from Nice, France. Sandrine aims to showcase local craftsmanship and combine emotion, commitment, aesthetics, and technique within her universe. Fascinated by technical and aesthetic objects since her childhood, lingerie captivated her from adolescence. After taking a step back in her career to support her partner and reflect on her true passions, Sandrine decided to create her own lingerie collection. She sought renowned French suppliers and service providers for their expertise and prioritized natural materials, including silk, for her collection. Bucolik Lingerie thus became an elegant, soft, and responsible brand embodying Sandrine’s cherished values.
Tasks Accomplished
Throughout this project, I performed the following tasks:
- Creating content on social media platforms: Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Google My Business.
- Writing blog articles (SEO) and newsletters.
- Engaging the community and fostering cohesion.
- Social Ads: advertising on Facebook.
- Establishing reporting and conducting analysis.
If you enjoyed this project, you might also be interested in my other collaborations. Each project presents unique challenges and creative solutions.
For a deeper immersion into the world of digital marketing and social media, I invite you to explore my detailed articles, case studies, and advice on various aspects of this exciting field.
And if you have a project in mind and would like to discuss how I could assist you, I would be delighted to learn more about your needs and explore how we could work together to bring your vision to life.
Thank you for taking the time to explore this project. I hope to have the opportunity to collaborate with you soon!